In the electronic age, the printed media has found a new role as a product of exclusivity. ‘Digital’ is everyman’s media. Print is not. And print can find new recipients in a way that digital can not. Manifesta can manage the entire publication process from concept to product.
If you are not on the web you don’t exist. And if you don’t communicate on the web efficiently and without barriers for the user, you might as well not. We design aesthetically pleasing web sites with intuitive user interfaces — and with the help of our partners in Eastern Europe we go about it in a cost efficient manner.
Everything is design. The late Steve Jobs from Apple once said that the most important class he ever attended was one in calligraphy! And it is the design of Apple’s products that is key to their success today. At Manifesta we always design to please the eye as well as the brain.
Strategy & analysis
Most often, a strategy is something you already have. Goals your organisation want to achieve and an idea about how to get there. Communication needs to be an intrinsic part of any strategy, since without communication, no one goes anywhere. This is why we work with you to make sure the communication brings you closer to achieving your overall goals.
Text is really just a code. A layer between the sender and recipient. The trick is to make this layer as transparent as possible. When human beings read, they want not to see the words, but the meaning. There are many available techniques for the writer to achieve this: Analogies, metaphors and examples — as well as writing in a language that stimulates and flows freely. We do it all and more. In perfect Danish as well as in perfect English.
The human brain thinks in relations and images, so both interest and level of understanding is highly stimulated by good use of imagery like photography, infographics and illustrations. We make sure that also the imagery used becomes part of achieving the overall goals of the communication.